Music streaming giant Spotify has been promising to implement the “lossless” feature on its platform for some time now. However, despite having good coverage, it seems that Spotify is still avoiding implementing this feature, even though it promised it back in 2021. We’re now in 2023, and the promise seems to have been left hanging.
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What is the “Lossless” Feature?
For those who don’t know, the “lossless” feature refers to a superior form of file compression, with a much lower probability of losing the pure and original sound along the way. In other words, with a good speaker, you would have the chance to listen to your favorite music exactly as the producer intended it.
Why is Spotify Delaying the Launch of the “Lossless” Feature?
One of Spotify’s co-presidents acknowledged that the “lossless” feature could have been implemented as early as 2021. However, the company chose to “chew on” the decision, given that competitors made some moves that could have disrupted Spotify’s position in the market.
Apple Music and Amazon Music have already rushed to launch similar features, leading to Spotify delaying its own launch. In other words, nothing new under the sun.
Will Spotify Find a Solution?
Even so, Spotify is determined to find another solution to charge extra for high-quality sound. How it will do so remains to be seen, but we cannot ignore the possibility that many users may migrate to other services in these circumstances.
The bad news is that this could happen anyway, as Spotify remains the only audio streaming platform that currently does not offer such a service. So, what’s next for the Swedish giant?
Conclusion
Spotify has lost the race with the “lossless” feature, which its competitors have already implemented. Despite its co-president’s acknowledgment that the feature could have been implemented as early as 2021, Spotify has delayed its launch. With the market already saturated with competitors who offer the same service, Spotify needs to find a solution quickly to stay relevant and competitive.
FAQs
- What is the “lossless” feature on Spotify?
The “lossless” feature refers to a superior form of file compression that ensures a much lower probability of losing the pure and original sound along the way. - When did Spotify promise to launch the “lossless” feature?
Spotify promised to launch the “lossless” feature in 2021. - Why is Spotify delaying the launch of the “lossless” feature?
Spotify is delaying the launch of the “lossless” feature due to its competitors, who have already launched similar features, causing disruptions in the market. - Will Spotify find a solution to charge extra for high-quality sound?
Spotify is determined to find another solution to charge extra for high-quality sound, but how it will do so remains to be seen. - Is Spotify the only audio streaming platform that does not offer a “lossless” feature?
Yes, Spotify is the only audio streaming platform that currently does not offer a “lossless” feature.
